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Tampa, the third largest city in Florida, is part of the metropolitan area most commonly referred to as the “Tampa Bay Area”. The Tampa DMA is the largest media market in Florida and the thirteenth largest in the United States. Tampa is well-known for a number of attractions including Busch Gardens, the Tampa Museum of Art, the Tampa Aquarium, and the Lowry Park Zoo, and the city is home to three universities. Outdoor recreation can be found canoeing, paddle boating, or kayaking down the Hillsborough River. Tampa is home to three professional sports leagues: the NFL’s Tampa Bay Buccaneers, the NHL’s Tampa Bay Lightning, and the MLB’s Tampa Bay Rays.
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