FOR IMMEDIATE RELEASE

Contact:
Kathy Armstead
Government and Customers Relations Manager
karmstead@wideopenwest.com

Mark Dineen
Senior Vice President & General Manager
mdineen@wideopenwest.com


WOW! Obtains Cable Franchise in City of Gibraltar

Madison Heights, MI - February 1, 2011 - WOW! Internet, Cable and Phone announced today that it has been granted a cable television franchise by the City of Gibraltar. The agreement is the first step necessary to bring competition to Gibraltar, providing residents with a choice of Internet, Cable and Phone providers. In 2010, WOW! expanded its service into the neighboring communities of Beverly Hills and Birmingham. Gibraltar is the most recent community for WOW! to expand into, following an announcement last month that the company would be entering Grosse Point Woods. Upon completion of construction, WOW! will have invested over two million dollars in Gibraltar.

The company is based locally in Madison Heights and has successfully delivered Cable, Internet and Phone services throughout Southeast Michigan since 1996. WOW! has earned a reputation for customer service excellence, having received top honors over the years from a number of highly regarded, independent sources such as Consumer Reports and J.D. Power and Associates. According to Senior Vice President and General Manager Mark Dineen, "Our success is founded upon our employees' ability to delight customers, who then tell their friends and neighbors about their great experience with our company." Today, nearly half of new customers choose to switch to WOW! because of positive referrals from current customers.

WOW provides a full range of Internet, Cable and Phone services including digital television, HDTV, DVRs, and Video On Demand; a choice of Internet speeds from 2Mbps all the way to 15Mbps; and unlimited local and long distance calling. Rather than a one size fits all strategy, WOW! works with customers to understand their entertainment preferences and Internet needs in order to identify the most appropriate bundle that creates maximum value.

WOW! will install a brand new hybrid fiber optic network to serve Gibraltar, while utilizing the existing poles located in the dedicated public easements. In areas with underground utilities in the public easement, cable lines are installed to mirror the existing routes. According to Vice President of Technical Operations Floyd Armstead, "Last year WOW! engineers surveyed every inch of the existing easements in the city and we are ready to begin construction of our advanced network this spring".

The network will be constructed and activated on a street-by-street basis. Construction is expected to take sixty days to complete from start to finish and the company has a comprehensive customer notification process. According to Dineen, "Our mission is to make it rewarding, easy and fun to join the WOW! family of customers. We can't wait to get started."

More information can be found at http://www.wowway.com/comingsoon/. WOW! maintains strong lines of communication on its customer blog and through Facebook and Twitter.

WOW! Blog: http://www.thewowbuzz.com
Facebook: facebook.com/thewowbuzz
Twitter: http://twitter.com/thewowbuzz


About WOW! (www.wowway.com)
WOW! is a competitive provider of residential and commercial High-Speed Internet, cable television and telephone services. WOW! Cable features Basic Cable, Digital Cable, and advanced services such as HDTV, VOD, and DVRs. WOW! Internet provides customers with a choice of High-Speed connections from 2 Mbps all the way to 15Mbps. WOW! Phone offers the convenience of unlimited local and local toll calling, as well as packages that include unlimited nationwide long distance in the United States. Customers can bundle any two or all three services together at a great value, while benefiting from the convenience of dealing with just one company for all their entertainment and telecommunications needs.

WOW! is available in the following Michigan communities: Allen Park, Berkley, Beverly Hills, Birmingham, Canton, Centerline, Clawson, Clinton Township, Dearborn, Dearborn Heights, Eastpointe, Ferndale, Fraser, Garden City, Grosse Ile, Grosse Point Woods, Harrison Township, Hazel Park, Huntington Woods, Lincoln Park, Madison Heights, Melvindale, Mount Clemens, Northville, Northville Township, Pleasant Ridge, Plymouth, Plymouth Township, Riverview, Rochester, Rochester Hills, Roseville, Royal Oak, Shelby Township, Southgate, Saint Clair Shores, Sterling Heights, Trenton, Taylor, Troy, Utica, Warren, Wayne, Westland, and Woodhaven.

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